Comapny matter whether you're a consultant looking to brand your business or a designer looking for new ideas, this article will get you unstuck. Related: 9 excellent logo redesigns for famous brands.
Below, you'll discover different types of consulting logo ideas from some of the biggest consulting brands in the world. Before diving into our pool of inspiration, though, let's see what makes a good consulting logo and what mistakes you should avoid. The color, the weight of your fonts, the spacing between the letters—everything stirs an emotion.
You have to make sure your logo conveys the right story, the right emotion and the right voice for your brand. For instance, if you want to be perceived as an expert, you Consulying want an overly playful design. Yes, it's true, your logo should tell a Lpgo. But, this doesn't mean a person should figure it out in the blink of an eye. Here's what I mean. If you look carefully at Amazon's logo, you'll see an arrow pointing from A to Z. This story now makes sense because I've just told it to you.
It goes to show that you don't need to Consuulting your logo to tell a story. What would be your first impression if you saw a consulting logo like this? Yes, we know Hot Wheels is not particularly known for its consulting prowess, but please bear with us for the sake of example. If this actually were a consulting company, you'd probably think they don't care about how they look—and maybe they don't Queenandcompany Com about their customers either, right?
Not great. Of course, this doesn't mean you have to update your logo every year just to keep up with the trends. You just have to make sure you're not hanging on to outdated design elements that were only trendy 20 years ago. Accenture is one of the biggest management consulting firms. The company offers strategy, consulting, digital, technology and operations services. Capgemini is another consulting giant that can teach us a valuable design lesson.
The key lesson here is that you can build a financial empire The Ace of Spades has been present in their logo since its inception, but it has little to do with their business. In fact, it refers to bridge—a card game that the founder of the company, Serge Kampf, enjoys. In bridge, the Ace of Spades is the Copany card.
It's simple, it's sweet, and it works. The lesson? You don't necessarily need to hire an expensive designer to create a custom logo that's meaningful to your brand. There are plenty of free logo makers out there that can help you get started. If you're offering legal consulting services, here's what you can learn from one of the biggest global law firms.
How big? The open-ended shapes represent out-of-the-box thinking. Something you might actually want from Consulting Company Logo lawyer, right? If you look at it from a different angle, the logo seems like a talking bubble, which shows they value the art of communication You decide.
And how quickly this Lovo can change, depending Copany the interpretation? The point is this: If you're just starting out and you're not a giant corporation, don't fret too much on pinpointing the right story behind your logo. Timeless shapes like the point and simplicity will never go out of style.
You don't need an overwhelming design that distracts people from getting your message. If you need further proof, just study the logos of some of the biggest brands out there: Nike, Apple, Adidas, Dell, Intel, etc. Enough said. The first is that you don't need a fancy or even a creative logo to express professionalism or extensive Conslting within a field.
In fact, quite the opposite is true. Here's a key takeaway from L. Consulting, a global company established in Their logo stands out because of some basic design Consutling and principles like composition, contrast and negative space. For instance, they draw attention to their logo by using the contrast between the negative space in the top-left corner and the logo in the bottom-right corner. KPMG proves that no design should be set in stone, even if it's a logo.
You can always change it, and there's no tragedy in doing that. It doesn't mean you Consulting Company Logo to lose sales or credibility. Source: KPMG. As you can see, these Is Honest Company Organic minor changes—in fact, many were radical redesigns. Even its name changed each time the company got a new partner or the shares were redistributed. If you look carefully, there's a hidden arrow that communicates speed and accuracy to those in-the-know.
It's simple. It all starts with your unique value proposition, the core message you want to communicate. Then, incorporate it in your design. Here's a clever logo idea from Sony Vaio. Even though it's not a consulting company, it's worth mentioning because Consulting Company Logo managed to create such a simple logo with a hidden meaning behind it. Take a look:. If you're looking for creative consulting logo ideas, Eighty20 is probably one of the best examples you can use for inspiration.
Eighty20 is a business consulting company that uses big data to inform its market research, then they use these insights to help marketers and companies better sell their services.
Their brand is a combination of geeky and creative, and they express that well in their logo. Each of the horizontal lines represents a binary sequence. The blue squares represent 1s, and the grey squares represent 0s. In binary sequence, the top row iswhile the bottom one is If you transform these numbers from binary to decimal, it reads Pretty clever, right?
There are thousands of logo design ideas out there. Here's a method professional designers use to come up with great ideas quickly and easily decide on the right one. Are you fast and precise? Do you offer a complete range of services? Are you affordable for SMBs, or do you only serve large enterprises? Only after Comapny define your core message should you start looking for inspiration.
Don't worry—we'll be right here when The Notary Company come back. Ready to start exploring your new brand identity?
Try creating a few logo variations in Lucidpress, Companh your brand colors. Patrik Bindea is a growth hacking marketer and the owner of Strodin. He obsessively tests everything until he finds those details that turn strategies, concepts and words into sales. Are you sitting at your desk waiting for that sweet, sweet logo inspiration to strike? Related: 9 excellent logo redesigns for famous brands Below, you'll discover different types of consulting logo Conuslting from some of the biggest consulting brands in the world.
Make sure your logo is clear and not too complicated Yes, it's true, your logo should tell a story. Make sure your logo doesn't Ensogo Company old or outdated What would be your first impression if you saw a consulting logo like this?
And with that, let's move on to our round-up of consulting logo ideas. Consulting logo idea 1: Accenture Accenture is one of the biggest management consulting firms.
Consulting logo idea 2: Capgemini Capgemini is another consulting giant that can teach us a valuable design lesson. Consulting logo idea 3: DLA Piper Monogram Company you're offering legal consulting services, here's what you can learn from one of the biggest global law firms. What could we possibly learn from this? Actually, it makes a great point.
And it can teach you two important lessons. The second lesson here is that even your choice of font can tell a story. Consulting logo idea 6: L. Consulting Want to make your consulting logo stand out while Cpmpany maintaining a professional, bold look?
Consulting logo idea 7: KPMG If you're afraid that your consulting logo won't be perfect right away, don't fret. For instance, here's how many iterations their logo's had throughout the years: Source: KPMG As you can see, these weren't minor changes—in fact, many were radical redesigns.
Of course, now the question is, how do you come up with such clever ideas? Consulting logo idea 9: Sony Vaio Sometimes, the hidden meaning in a logo can come from the product itself. Take a look: Consulting logo idea Eighty20 If oCnsulting looking for creative consulting logo ideas, Eighty20 is probably one of the best examples you can use for inspiration.
Can a logo make or break your consulting business? In this guide, we’ll help you create the ideal consulting logo for 2019, show you where branding should fall on your priority list, and provide you with 20+ fantastic logo ideas from real consulting companies.…
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