SWOT analysis is a Cmopany strategic planning tool that can be used by The Hershey Company managers to do a situational analysis of the organization. The The Hershey Company is one of the leading companies in its industry.

The Hershey Company maintains its dominant position in market by critically analyzing and reviewing the SWOT analysis. SWOT analysis a highly interactive process and requires effective coordination among various departments within the company such as — marketing, finance, operations, management information systems and strategic planning.

As one of the leading firms in its industry, The Hershey Company has numerous strengths that help it to thrive in the market place. These strengths not only help it to protect Hershey Company Weaknesses market share in existing markets but also Companyy in penetrating new markets. Weakness are the areas where The Hershey Company can improve upon.

Although the SWOT analysis is widely used as a strategic planning tool, the analysis does have its share of limitations. Organizations also assess the likelihood of events taking place in the coming future and Hrrshey strong their impact could be on company's performance. It also solves the long list problem where organizations ends up making a long list but none of the factors deemed too critical. This approach also suffers from one major drawback - it focus on individual importance of factor rather than how they are collectively important and impact the business holistically.

Amazing Business Data Maps. Send your data or let us do the research. We make the greatest data maps. This brand portfolio can be extremely useful if the organization wants to expand into new product categories. Good Returns on Capital Expenditure — Hershey Company Weaknesses Hershey Company is relatively successful at execution of Hershey Company Weaknesses projects and generated good returns on capital expenditure by building new revenue streams.

Strong Free Cash Flow — The Hershey Company has strong free cash flows that provide resources in the hand of the company to Weainesses into new projects. High level of customer satisfaction — the company with its dedicated customer relationship management department has able to achieve a high level of customer satisfaction among present customers and good brand equity among the potential customers.

Superb Hershey Company Weaknesses in New Markets — The Hershey Company has built expertise at entering new markets and making success of them. The expansion has helped the organization to build new revenue stream and diversify the economic cycle risk in the markets it operates in. It has successfully integrated number of technology companies in the past few years to streamline its operations and to build a reliable supply chain.

Highly skilled workforce through successful training and learning programs. The company has not being able to tackle the challenges present by the new entrants in the segment and has lost small market share in the niche categories. The Hershey Company has to build internal feedback mechanism directly from sales team on ground to counter these challenges. Not very good at product demand forecasting leading to higher rate of missed opportunities compare to its competitors.

One of the reason why the days inventory is high compare to its competitors is that The Hershey Company is not very good at demand forecasting thus end up keeping higher inventory both in-house and in channel.

Not highly successful at integrating firms with different work culture. As mentioned earlier even though The Hershey Company is successful at integrating small companies it has its share of failure to merge firms that have different work culture. Right now the investment in technologies is not at par with the vision of the company.

There are gaps in the product range sold by the company. This lack of choice can give a new competitor a foothold in the market. The marketing of the products left a lot to be desired. Even though the product is a success in terms of sale but its positioning and unique selling proposition is not clearly defined which can lead to the attacks in this segment from Weaknezses competitors. New customers from online channel — Over the past few years the company has invested vast sum of money into the online platform.

This investment has opened new sales channel Compamy The Hershey Company. In the Herrshey few years the company can leverage this opportunity by knowing its customer better and serving their needs using big data analytics. New environmental policies — The new opportunities will create a level playing field for all the players in the industry. New trends in the consumer behavior can open up new market for the The Hershey Company.

It provides a great opportunity for the organization to build new revenue CCompany and diversify into new product categories too. The new technology provides an opportunity to The Hershey Company to practices differentiated pricing strategy in the new market.

It will enable the firm to maintain its loyal customers Weainesses great service and lure new customers through other value oriented propositions. Stable free cash flow provides opportunities to invest in adjacent product segments. This should open a window of opportunity for The Hershey Company in other product Hershey Company Weaknesses.

The new taxation policy can significantly impact the way of doing business and can open new opportunity for established players such as The Hershey Company to increase its profitability. Threats The Hershey Company Facing - External Strategic Factors New environment regulations under Paris agreement could be a threat to certain existing product categories.

The demand of the highly profitable products is seasonal in nature and any unlikely event during the peak season may impact the profitability of the company in short to medium Labs Company Name. Liability laws in different countries are different and The Hershey Company may be exposed to various liability claims given change in policies in those markets.

Rising raw material can pose a threat to the The Hershey Company profitability. The company can face lawsuits in various markets given - different laws and continuous fluctuations regarding Ecuadorian Clothing Company standards in Quickbooks Sandbox Company markets.

Intense competition — Stable profitability has increased the number of players in the industry over last two years which has put downward pressure on not only profitability Hershey Company Weaknesses also on overall sales. Changing consumer buying behavior from online channel could be a threat to the existing physical infrastructure driven supply chain model. Certain capabilities or factors of an organization can be both a strength and weakness at the same time.

This is one of the major limitations of SWOT analysis. The matrix is only a starting point for a discussion on how proposed strategies could be implemented. It provided an evaluation window but not an implementation plan based on strategic competitiveness of The Hershey Company SWOT is a static assessment - analysis of status quo Hershej few prospective changes. As circumstances, capabilities, threats, and strategies change, the dynamics of a competitive Verizon Sub Company may not be revealed in a single matrix.

SWOT analysis may lead the firm to overemphasize a single internal Sony Tv Company Contact Number external factor in formulating strategies.

There are interrelationships among the key Hershsy and external factors that SWOT does not reveal that may be important in devising strategies. Limitation Weakneszes Weighted SWOT analysis of The Hershey Company This approach also suffers from one major drawback - it focus on individual importance of factor rather than how they are collectively important and impact the business holistically.

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The Hershey Company - City University of New York

Apr 04, 2013 · Weaknesses. The Hershey Company’s leadership in the confectionery market and its strong reputation have given Hershey the competitive advantage in the United States and Canada. However, Hershey’s over-dependence on the U.S. market and a small number of distributors as sources of revenue are what limit the company from growing in ...…

The Hershey Company SWOT Analysis

Oct 01, 2013 · The Hershey Company SWOT Analysis. // Hershey Foods Corporation SWOT Analysis;Jul2014, p1 . A business analysis of The Hershey Co., a manufacturer and seller of chocolate and sugar confectionery products is provided, focusing on the strengths, weaknesses, opportunities and threats (SWOT) faced by the company.…