Suddenly you feel like Peter Pan without his pixie dust. All you need is a bit of help to kick your marketing strategy back on track. And guess what? Speaking at a conference? Put your Twitter handle on the slideshow heck, keep it in the corner the entire presentation.
Ordering new business cards? Better include that adorable handle! Very cool Twitter-themed Rectangle Company card from Luis Felipe Silva. This means posting regularly, and also joining in on fun weekly social media traditions that already have a loyal audience. Show the kids how hip you can be! Vines — Vines, quick 6-second video clips, are largely under-utilized. With a little work and some fun content, you could become a big fish in a small pond on Vine.
Post your strongest visual assets templates, infographics, etc on Pinterest and link them to your webpages for some serious traffic. Keep social tabs on competitors - Facebook business pages allow you to follow other accounts via the Pages to Watch feature. See what works and follow their lead. From Inside Facebook. Go old school with flyers and poster in local cafes, do some sidewalk chalk writing. Commission a mural — Try getting permission to decorate the side of a prominent building with a large mural.
Great Di Bruno Bros mural found on Yelp. Use your surroundings — Get a little imaginative and think about how you can use your urban surroundings for potential marketing magic. Very creative urban marketing efforts by Vijar Barbecues, found on Owni. They secret is, you need to think creatively to capitalize on these opportunities. This kind of content can be extremely valuable for businesses down the line, especially when you have talented filmers creating video content just for you!
Share what you learned in a blog post! Caption Contests - Post a photo and ask users to submit their best caption - this kind of contest can get some pretty great laughs. The people who really love a good deal tend to frequent deal sites and forums. Start of submitting to Slickdeals and go from there. This can be a great form of restaurant marketing.
Download our free guide here! Tools like Rafflecopter make it easy to offer users extra entries for different actions e. Notify email subscribers of contest - Remember, you already know that your email subscribers like you and are interested in what you have to offer.
You want all your followers, across all social media networks to know about your great giveaway! Share buttons from Wordpress plug-in. Write for your audience — The How To Market Your It Company pieces of content are the ones directed at your key audiences. Understand your customer: know their Website Creation Company points, what gets them psyched, and what keeps them up at night.
Add a visual element to ALL your content pieces — People get bored with text really fast! You can see some examples of highly visual business blogs here.
Infographics — We know readers love visual content, and infographics are a prime example of beloved, linkable visual assets. There are plenty of infographic guides templates out there to get you started.
Speaking of…. Useful templates - Templates are another powerful form of visual assets that visitors find extremely helpful.
Templates serve as a visual framework that can help users create custom piece without completely starting from scratch. Take this landing page template as an example — it explains the basic layout and fundamentals, letting users get a grasp on great landing page essentials before making their own. For visual learners, a graph will be much easier to interpret than a chunk of text and numbers. Make sure you appeal to all kinds of Rosegal Company Location Statistic lists — Are you hitting a content idea wall?
Massive stat lists are easy to make and extremely sharable. Plus, some of the wilder stats may get your gears turning about other content ideas, such Yorkville Education Company Ulc. Future predictions — Play the soothsayer by predicting future trends in your industry — just make sure you have at least some data to back up your hypothesis.
Rather than stirring up controversy yourselfthe safer road may be to answer or respond to larger industry controversy with your own interpretation. Aggregate awesomeness from other sources - Another easy way to create killer content is to curate quality content from elsewhere. The content we quoted from was originally posted on various Reddit forum threads.
This new post is much easier for users interested in SEO to read, rather than scouring through various Reddit threads. Ask the experts — Another great content marketing idea is to interview industry thought leaders with set questions and share their responses in Food Catering Company Profile blog post; for example, our interview with industry experts on the future of PageRank.
One great thing about sharing expert opinions — chances are, the folks you write about will share your write-up with their own followers! Pro tip — ask the opinions of groups with large Twitter followers! Top 10s — People go nuts over top 10 lists — top 10 tools, top 10 blogs, you name it. Lists — Piggy-backing on top 10s are lists in general. Why do people love lists? Because they are super scannable and quick to read. This is probably why over a third of Buzzfeed's posts have a number in the title.
Variety is the spice of life, yo. Product comparison guide — Decisions, decisions — oh, the pitfalls of capitalism. Help out users with a marketing comparison guide, especially if you have a series of product offerings for different needs. For example, a video game reseller could write a product comparison guide for different video game controllers.
This is helpful content that gets relevant users familiar with your brand. You can link to or call out other pieces of content mid-post, or list some related articles at the end of your post.
Slideshare — The slideshow is back and better than ever! Repurpose PowerPoint presentations for audience-friendly slideshares. Webinars — Host your own free webinar or partner with another business for twice the expertise and twice the promotion power. Webinar are a great source of business leads. Google related search — Checking out the Google related searches found at the top and bottom of the SERP when you perform a search for a keyword query is a great tool for generating content ideas.
Just Google a term and Union Safe Company what related searches turn up. You may be surprised! If newsletter subscribers have proved to be valuable leads for your business, do what you must to obtain them. Continue your lucky streak — Not sure what to write about? Just focus on the value of getting your brand in front of a new audience, rather than the links. Image from Flickr user matsuyuki.
Test your labels to see which works best with your prospects. Quality content — This should go without saying, but only produce quality content that you can be proud of!
Google hates thin contentand users don't like it either. Show some skin — I mean metaphorical skin of course — show that you are not a robot. Online magazine — Producing your own virtual magazine is another epic form of content marketing. For a great example, check out Dark Ryea stylish online magazine produced by Whole Foods.
For a quick and easy fix, make your own online newspaper with Paper. Podcasts — Podcasts are great because users can download them and then listen on the go! Possible podcast concepts include discussing hot industry news or interviewing experts, in your space. Cover events — If you attend a conference or even an online eventconsider writing a post about what info you gathered from the eventwhat you found valuable, etc.
Chances are others will find it valuable too! Collaboration — Collaboration can extend your reach and build your reputation. Consider all the different partnerships you could build — partner with a charity? A related business?
You can co-author a blog post or guide, co-host a webinar, etc. Memes — Memes are fun and How To Market Your It Company for internet-goers. Social proof — Sometimes great content marketing ideas also serve as fantastic forms of social proof. Take this inventive content project by a haunted house called Nightmares Fear Factory.
They take photos of victims…er, I mean guests, and post them to their Flickr feed. The photos are absolutely hysterical and prove that Nightmares Fear Factory is as scary as they claim to be! Thanks for the heads up from Shopify.
You can market your small business in literally hundreds of ways, so it pays to know what they are and then eliminate the ones that won’t work, or that you can’t afford, up-front. Set sales goals and targets. Marketing really is a numbers game. Marketing efforts that won’t directly or indirectly bring in new business have absolutely no point.…
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Feb 18, 2020 · 39 Low-Cost Ways to Promote Your Business by Janet Attard ... Be as specific as possible. Is the decision maker the CTO of the company, the director of human resources, or a 37-year-old working mom? Will you find them on Twitter, Google Plus, Pinterest, Facebook, YouTube or Instagram? ... FREE Market Research Worksheet from Business Know-How.Author: Janet Attard…
May 17, 2005 · So be sure to think it through, develop an appropriate message, create a piece that reflects your brand, know your objectives, and make sure the information is valuable for your market……
Feb 20, 2020 · Research has identified 5 areas of improvement for companies that have stalled on their way to the middle market. Is Your Company Stuck After the Startup Stage? Here Are 5 Ways to Kickstart Growth ...…